The Scottish Alternative Music Awards 2019 will take over Paisley on 15-16 March. We caught up with SAMA’s man Richy Muirhead this week to find out more.
So what can we expect at the Paisley Takeover?
I think it’s set to be a really fantastic weekend of Scottish music!
There’s a real diverse offering – from music workshops, to industry seminars, live music, intimate showcases and poetry.
Attendees can expect to be the first to hear the new C Duncan material live, and also to catch Kathryn Joseph before she sets off on tour in the USA with label mates The Twilight Sad. We’re also hosting another showcase on the Friday evening in The Bungalow with Sweaty Palms, CRYSTAL, and Pleasure Heads – that will be a loud and sweaty one!
Yeah, you’ve got a great line-up programmed…anything jumping out that we should definitely get along to?
I’d say day-time Saturday is a real stand out – Stuart Braithwaite from Mogwai and Rock Action Records is going to host a special In Conversation with music journalist Craig Williams. The talk will examine why the band started the label, their process of signing artists, what record deals look like in 2019, and plans to grow the label.
23rd Precinct Music are also hosting a unique workshop where they will discuss ways songwriters can generate revenue, giving examples from their clients Kyle Falconer, The Bluebells, Gerry Cinnamon and more.
Is it getting tougher for people to make their mark in the music industry?
Artists are in a good place at this moment with social media and streaming services allowing music to be so easily accessed worldwide – however the power of a good song, and building a strong team is vital. The song is always king!
Our discussion on “How To Navigate The Music Industry Minefield” on the Saturday afternoon will give an insight to working the music industry, being sustainably and being healthy.
One of your panel discussions is about Paisley’s cultural potential. Is this something you think people should recognise?
Absolutely! Paisley has a great cultural history with the likes of Gerry Rafferty, Paolo Nutini, the Paisley Pattern, and John Byrne to name a few. On the Saturday afternoon, our panel will talk about this idea in a bit more depth – it will be entertaining and inspiring!
What does the future hold for the SAMA’s?
Next for SAMA’s is heading to XpoNorth creative industries conference to host a two-day music showcase, then the focus is on the 10th birthday celebration of awards.
We will hosting a huge music celebration in October bringing together music artists, industry, and fans!